With a background in architecture, design, and software development, and following a structured approach to teamwork, I’m excited to design for people, guide groups to work together, create competitive business advantages, and nurture creativity and collaboration to make things better.
Here are some of my favorite previous projects:
Here's how to email me, connect with me on LinkedIn, and download my resume:
Background & Experience
From an educational background in architecture and design, I started visualizing architectural experiences with 3D animation, then explored user interaction in three-dimensional virtual space. Moved on to software development and designing user interfaces for small, medium, and enterprise businesses, B2C, and B2B applications in marketing and information technology teams.
Design Philosophy
As a designer I'm driven by the possibility of making things better, and creating experiences and things for people that bring competitive advantages to a business. I'm keen on lean startup, agile methods, and design thinking frameworks, and passionate about disruptive innovations and solving old problems with new thinking.
Personal Touch
Outside of design, I practice hobbies like hiking in nature, meditation, sculpting, and water sports. I'm also interested in learning languages, parenting, philosophy, teaching, and coaching.
Skills Summary
As a designer, the top qualities I cultivate are empathy and active listening. This enables me to understand users and anticipate their emotions and behaviors.
My core design skills include user research, information architecture, interaction design, visual design, prototyping, usability testing, UX writing, accessibility, collaboration, problem-solving, and critical thinking.
I can communicate effectively with developers, having solid understanding of front-end development and advanced knowledge of HTML, CSS, and JavaScript.
A quick overview of past projects
Here are some of my previous projects. Each item links to a project profile, or to a detailed case study.
A community for creative professionals, celebrating innovation, user-centered and customer-oriented design, collaboration, and lean, agile decision-making.
This tool gives critical information during storms and bad weather to the customers of a big energy company. It relays the latest data about emergency events and the status of power outages.
A user-friendly tool for customers of a large energy company, with the goal of helping them explore and understand their energy use, identify inefficiencies, and reduce their monthly bills.
Approach
I favor collaboration when solving design problems. Ideally, before crafting any proposal, I will facilitate a collaborative working session, to align stakeholders and team members on the problems that we need to solve. This helps surface assumptions early and openly, and guides the team to work together effectively to achieve common objectives.
I like to follow lean startup methods to launch products and services that meet market demands more effectively. This way of thinking helps minimize waste and risk, by rapidly iterating based on customer feedback, and using experiments and data to test hypotheses about what customers want or need, rather than relying on assumptions or intuition.
Another pillar in my process are agile methods, which emphasize flexibility, collaboration, customer-centricity, and iterative progress. In similar fashion to other frameworks I favor, they involve customers throughout the process to align the product with their needs. These methods help produce higher-quality products due to continuous testing and feedback, as well as better alignment between business goals and customer needs.
I'm also very interested in running design sprints, to help cross-functional teams solve complex problems and create innovative solutions rapidly. This type of sprint combines design thinking, business strategy, and user-centered design to validate ideas and develop prototypes that can be tested, to go from understanding the problem and the business goals to a prototype tested by real users, in 5 days or less. This allows a team to innovate efficiently, while minimizing risks.
Other Tools & Techniques
Essential elements in my design tool belt include:
These techniques help reduce risk by verifying ideas and technical feasibility before committing significant resources. Other tools I use for my craft include Miro for brainstorming and collaboration, Figma for design and prototyping, ClickFunnels for digital marketing, and AI for productivity and optimization.
Articles & Thoughts
Soon I will be sharing some of my design process insights, and thoughts on industry trends.
Client/Team Feedback
Here are some quotes and testimonials I've received from clients and collaborators.
I have just jumped off a 3+ hour design sprint… Honestly, I was blown away! Thanks again David! Stunning work. Loved it and really appreciate everyone involved.
Graham Thompson
London, UK
Felt great to participate, and see how much work is involved in orchestrating, and what issues can come up. Keep it going... Love it. You rock!
Michelle Audsley Myers
Los Angeles, CA
Hey David! We're getting close to launching the beta and are very excited! The work with you has definitely helped point things in the right direction. Thank you!
Richard Beltrán
West Palm Beach, FL
Side Projects and Experiments
Currently I'm sponsoring a virtual community for creative professionals called Team Star.
Awards/Recognition
In 2023 I was recognized as Master Facilitator in the AJ&Smart Workshopper Master Course, and hold certifications as Design Sprint Facilitator, and as Usability Analyst from Human Factors International (HFI).